Our lead singer

As our chosen song is a female singer we decided that we want a solo artist lip singing, we wanted some who is strange but striking looking to sing the part. We have decided that we want the singer not to be doing anything abnormal just the dancers around her. Our lead singer must be visually interesting to look at, the girl singer in Die Antwoord is interesting as she is pretty but also very odd which makes the audience think, which is what we want .

Santi White, known as Santigold is from Philadelphia, she also a very strange and has an alternative style and look.

Response from presenting our ideas to Luke

Our general response from Luke was positive, we told him our song choice (Starstruck- Santigold) and that we wanted our video to be weird and twisted. We then went on to explain our ideas and that our influences are from Die Antwoords videos, they only problem he had with this is that our ideas seemed like they were just taken from Die Antwoords and that it is very hard to pull off weird twisted videos. we were told to look into freak shows and outcasts and it would give us ideas on what sort of way we are going with it as there is so many directions to go with our idea.
He told us to go away and think of a concept we want and come up with more ideas but overall we were happy with the feed back we good as it was pretty positive.

group work on ideas

Powerpoint for Luke

ARTIST/ALBUM/SONG- Santigold/ Starstruck/ Electronic

GENRE/STYLE- Alternative – Unusual/ Creative/ un stereotypical/ Wacky/ Likable

RECORD COMPANY- Epic record company

VIDEO/SONG-

INFLUENCES/ STYLE- Die Antwoord, twisted weird, weird, scary

IDEAS AND STYLES-- dancers, animals, children, twins, grandpa, malformed people, twitching, toes, face colours, weird contact lenses, teeth, masks colourful lights/strobe, rewind clips, flashing, interference bath in blood/dirt/beanie babies, throwing up paint, bugs, dirt, colourful maggots, dolls

Inspirtation

DIE ANTWOORD--

Our main inspiration the music video for 'I fink your freaky' this is mainly because it is a strange and weird video which is where we are directing to. I think it is generally visually interesting to watch and as there is so much going on.


From watching their videos we have developed a few ideas. Such as using a bath, we don't want to take their ideas completely so we have adapted them, we thought of using a bath full of blood (paint?) which is bubbling and steaming. We also want to use their ideas of having random animals and insects which they also use, I think this would keep the audience interested if we use them in weird scary way.

We found Die Antwoords website which directs straight to their videos as this a publicity stunt to make people watch it, and because their videos are so strange it gets the member of pubic and audiences to talk about them, which is what they want.
http://www.dieantwoord.com/
 

first brain storm of ideas as group

Our class has been split up into 2 groups of 4 and 2 groups of 3. For my group I have Alicia, Chessie and me, we decided to go together because I know we all have very similar music interests.


For our first lesson we started brain storming ideas of what sort of style and genre we want to aim for, as a group we decided that we want to aim for an alternative style of music, we have looked in to a few songs which we are interested in;

Ben Pearce- What I might do


Santogold- Starstruck


We have been looking at different music videos to give us inspiration as we decided that we wanted our video to be weird and wacky, one video which inspired us a lot is Die Antwoords video 'I fink your freaky'


For idea wise we have brainstormed a few things we want to have in our video such as, blood, random animals, bath, old people and so on.

Starting A2

For our A2 course we are creating a music video in small groups. During the summer holidays I brain stormed a few ideas of what style and genre I want to look into and then I will speak to the other members of my class and see if anyone else has similar interests.

A background to the music industry and some basic theory

Genre is the classification of the text according to its style and content. Pop is generally the broadest type of genre, although genre are constantly being invented, crossed, mixed up and revisited. When music is put into a categorizes like genres it makes it easier for the customer to find the right style from him/her and also allows them to find other music from different artist which he/she might like.

 

Theses are the categories that most music would fall into:

 

•   Pop

•   Dance

•   R&B

•   Hip-Hop/Rap

•   Rock

•   Punk

•   Country&Western

•   Folk

•   Jazz

•   Blues 

•   Latin

•   Gospel

•   Reggae

•   New Age

This is a picture of the girl band ‘Girls Aloud’ who are a ‘shiny trash aesthetic.’ They are a perfect example of a pop group.

 

After thinking about ideas for my music video it has made me realize that I need to think about what genre music I would like to use as this will help me decide who my target audience would be.

 

Genre and artist-

Image is a key point and is important to the fans as it also help categorize them before they career even starts, especially synthetic artists who base themselves on their look and not their talent. Once they have been put in genres they start to pick up stereotypes for example Hip/hop rap artists videos consist of, " driving slowly in big old open-topped cars round a generic 'hood, swinging their arms and waving at the booty they pass by".

 Adele who is a classic pop style artist is normally photographed wearing classic retro clothing to associate herself with her role models, Aretha Franklin and Dusty Springfield this gives the audience the impression that she is a serious and soulful artist. This attracts a large audience mainly because she doesn’t come across as fake.