second meeting with Luke

We decided that we need another meeting with Luke to talk through ideas as we found that our video didnt link and we didnt have anything holding up our video. 

He still liked the idea of having the artist at the beginning flickering closer and further away whilst lip singing, he also still liked the idea of using weird twins and dancers. 

We are going to shoot in the woods for the singer and then create a dirty old room in the studio for the dancers, we also want to use a ink and oil effect which will be running down the walls whilst the dancers and dancing.

We came to the conclusion that we need one or two more weird acts otherwise it could get a little bit repetitive, I think we are still planning to use a grandpa and insects and potentially have a seriously strange person just doing weird things like laughing and eating insects, we would need someone who is a really good actress, but I personally feel like the more irrelevant things we have in the it the more it will link. 

decision making

At the moment we have no completely decided on an idea that has really set us completely going. We have come up with the idea of using a mental institution where we go into different rooms (which is the studio) with different people doing weird things in the rooms, like having fits, coughing up blood and other strange things that crazy people do.

Another idea which we have is nor portray a story line but we just have lots of different clips of weird crazy things going on in different clips, this is more along the lines of having of weird wacky shots instead of going for the general scary clips.

video treatment

 

start of timeline

0.2- close up/focus different things in the woods- Worms?

0.4- close up/focus different things in the woods- Bugs?

0.6- close up/focus different things in the woods- Spiders?

0.8- mid shot of artist in the woods,

0.10- wide establishing shot of artist in the woods camera move away from her, in the distance

0.12- fast jump to artist getting closer (body shot)

0.14- fast jump to artist getting closer (mid shot)

0.16- artist sings (mid shot)

0.18- artist sings (mid shot)

0.20- mid shot continues as twins enter shot from behind the artist (in background)

0.22- artist singing with twins doing weird things in back ground (tying hands up)

0.24- artist singing with twins doing weird things in back ground

0.26- artist singing with twins doing weird things in back ground

0.28- artist singing with twins doing weird things in back ground

0.30- artist singing with twins doing weird things in back ground

0.32- close up of grandpa

0.34- pan out to establishing shot of grandpa in chair with singer

0.36- gpa

0.38- gpa

0.40- cut back to twins

0.42- twins

0.44- twins (crying)

0.46- establishing shot of dancers

0.48- slow movements (hazy air)

0.50- glace of messed up face

0.52- see expressions of dancers face

0.54- pan out from dancers until they fade away in distance

0.56- flick back artist singing

0.58-

1.00-

1.02-

1.04-

1.06-

1.08-

1.10-

song choice

Before we chose our song choice we decided on our theme, this was obviously going to be a weird and strange so we had to base our song on our idea first which meant we had to find one that fitted our concept.

We looked at various different songs by Ben Pierce, other house and electronic artist including various other songs by Santigold, we were torn between Santigolds song 'starstruck' and Ben Pierces' song 'what I might do' this is when we decided that 'What I might do' was too pop and not edgy enough for what we were looking for. 

After deciding that 'Starstruck' might be the best song choice for our theme we played the song over Die Antwoords song 'I fink your freaky' video we realised that it would actually work well with the song and ideas we came up with.

Emily Tedrake - Polydor records talk

Today we had a talk from Emily Tedrake from Poldor records, she is the video commissioner which is from a major record label of universal music video - Time Warner conglomerate. She spoke to us about the process of commissioning a music video.


Usually the budgets for music videos are set from 1,000 to  100,000. this is based on projected record sales, and how big the artist wants the video, for example James Blake's video was used as a pro,otional tool, and so it was apart of his marketing campaign, so the money would take longer than usual to regain, as a result of this the video was set to a lower budget than usual.

Once approached by the artist and given the rough idea, Emily picks a few directors she think suit the style and ask them to write up a treatment, this I thought was very interesting to look at as she brought in a few examples from Ellie Goulding and James Blakes videos, this gave us an idea of how we were to set out our treatment for out video. In each treatment the directors gives a brief outline of the music video, which is usually backed up by images and videos to help give a realistic feel for the style they want. they also use specific references for the location of the video, and the different shots used. As well as the styling and looks of the people they want to use.

Once the treatment is completed the directors sends it back to Emily and she shows the Artist and then they pick which directors ideas or style would suit the song and video.

 http://en.wikipedia.org/wiki/Polydor_Records

Freak shows

http://en.wikipedia.org/wiki/Freak_show
http://en.wikipedia.org/wiki/Outcasts

We were told to look into freak shows and outcasts to see if this would give us inspiration or direction for our video.